Organizations and individuals are always trying to solve analytical and/or creative problems. Far too often the process of brainstorming is relied on as the primary method to help identify potential solutions. However, there are more powerful options available that are more rigorous and typically generate a greater number of possibilities that are likely to be more potent and reliable. This 1-day workshop will present several additional options that can provide triggers to improve the solution generation process by thinking about a system from different perspectives.

Course topics:

  •  A framework for process management and improvement
  •  Four types of brainstorming, and limitations of them
  •  Some simple creative thinking techniques
  •  Engineering analysis
  •  Benchmarking – informal and formal
  •  Biomimicry
  •  Mistake-proofing (with TRIZ principles)
  •  TRIZ techniques (IFR, resources, SLP, 9 boxes, functional analysis,    contradictions)
  •  Solution selection options
  •  Implementation and innovation

The course includes numerous examples as well as opportunities to practice.


Duke has worked in the quality profession for more than 35 years, first as a quality engineer with TRW Automotive, and since 1985 as an independent consultant, trainer, speaker and author. He is an ASQ Fellow, is ASQ CMQ/OE, CQE and CQA certified, and holds degrees in technology, business and education. He is the author of two books covering some of the core skills for process management, "Root Cause Analysis: The Core of Problem Solving and Corrective Action" and "Performance Metrics: The Levers for Process Management," as well as dozens of articles on these and other quality management topics.